They Publish 514 Directories, Then Tell You the Pack Is a Subset They Won't Name.
Written by Submitator, which sells the same thing for half the price, so read it adversarially. Every figure is quoted from findly.tools or from our own published pricing and terms, and the footnote says exactly what was checked.
Findly.tools sells hand-made directory submissions in three packs: $59 for 30 directories, $99 for 60 and $139 for 100. Submitator sells the same three sizes for $29, $49 and $79. The tiers line up exactly, so the comparison needs no interpretation: they are 2.03, 2.02 and 1.76 times our price.
The more interesting difference is not the money. Their directories page opens with a public map of 514 directories, each with its Domain Rating and whether it is dofollow. It is a genuinely good resource. Then their FAQ answers the question that map invites: "Is the table the list you submit to? No... We don't publish that subset."
You can look at their 514-row map for free and you cannot choose from it. The thirty, sixty or hundred you actually get are picked for you from a subset they do not publish. On our side the catalog is the picker: every directory named, its Domain Rating on the card, nofollow marked where it applies, and you tick the ones you want before anything is filed.
Findly.tools vs Submitator
| Feature | Findly.tools | Submitator |
|---|---|---|
| 30 directories | $59 | $29 |
| 60 directories | $99 | $49 |
| 100 directories | $139 | $79 |
| Per submission | $1.97 to $1.39 | $0.97 to $0.79 |
| You choose the directories | ||
| Directory list published | A 514-row map, not the pack | The catalog you pick from |
| DR shown per directory | On the public map | On the card as you choose |
| Badge directories (DR 51-54 dofollow) | ||
| Badge installed and kept live for you | ||
| Commits to your own repo | n/a, tier excluded | One component, once |
| Paid tiers absorbed | $44.20, two Premium listings | Over $135, eight launch tiers |
| Rejections | Not stated | Credited back as +1 directory |
Per findly.tools and its /directories page, read on 9 September 2026, and per submitator.com/pricing, /terms and the savings ledger on our home page. Their prices, tier sizes, the $25.20 and $19 Premium valuations, the 514-directory map with its 327 dofollow count, the 5 to 7 business day window and every quoted sentence are taken from their own pages; the quotes are "Is the table the list you submit to? No... Starter, Growth, and Max are 30, 60, or 100 hand-picked submissions from a curated subset. We don't publish that subset.", "we skip directories that demand a badge on your site in exchange for the link" and "Do I have to put a badge on my site? No." Domain Rating is Ahrefs' figure via submitator.com/domain-rating-checker, which returned 81 for findly.tools. Price ratios are arithmetic on the two published price lists: 59/29 = 2.03, 99/49 = 2.02, 139/79 = 1.76, and per-submission figures are each pack price divided by its directory count. The $44.20 is their own valuation of their own Findly listing at $25.20 plus a third-party DailyPings Premium at $19; we verified only that DailyPings sells a Premium tier at $19, and make no assessment of what a Findly Premium listing is worth. Our own "over $135" is the total of the eight paid launch tiers listed on our savings section, at those directories' own published prices. The badge directories named are ones we have censused ourselves and written up: DodoDirectory at DR 51, EasyDoFollow at DR 54 with rel confirmed identical under a Googlebot user agent, DailyPings at DR 54. No claim is made that the two services submit to the same directories, and no claim is made about their delivery in practice: nothing was purchased from findly.tools, no pack was ordered and no report was seen, so their turnaround, report quality and refund behaviour are outside what we can report beyond their published wording. Findly.tools states a 5 to 7 business day window with a refund if missed; Submitator's terms state an aim of 2 to 3 days and a committed ETA of 30 days from purchase, with a proportional refund for directories undelivered within it, so this page makes no speed comparison in either direction. Our plans are $29 for 30 directories, $49 for 60 and $79 for 100, one-time, chosen by you in the dashboard with each Domain Rating shown and nofollow marked where it applies, badges installed and kept live, rejections credited back as +1 directory and a 30-day refund policy on the conditions in our terms.
Double the price, tier for tier
Most comparison pages have to reconcile two different products before they can compare anything. Not this one. They sell 30, 60 and 100 directory submissions. We sell 30, 60 and 100 directory submissions. Their prices are $59, $99 and $139. Ours are $29, $49 and $79.
Per submission that is $1.97 against our $0.97 at the entry tier, and $1.39 against $0.79 at the top. Their sixty-directory pack costs more than our hundred. Their thirty costs more than our sixty.
The 514 you can see, and the subset you cannot
Credit where it is due: their directory map is the best free artefact either of us publishes. Five hundred and fourteen rows, each with a Domain Rating and a dofollow or nofollow flag, and they mark 327 of them as dofollow. If you are researching the space it is worth the visit on its own.
But it is a map, not a menu. Their own FAQ closes the gap for anyone who assumed otherwise: the packs are "hand-picked submissions from a curated subset" and "we don't publish that subset". So you pay $59 to $139 and find out which thirty to a hundred doors you bought when the report arrives.
We built the opposite thing. Every directory in our catalog is named on screen with its Domain Rating on the card, and where a directory's link is nofollow we print nofollow next to the number, because a DR beside a nofollow link tells you nothing about what your link is worth. You tick the ones you want. The list is the product, not a lead magnet in front of it.
A badge is a commit, not a form field
Here is the thing every submission service quietly hopes you will not think about. A directory form is twenty minutes of typing that ends when you press submit. A badge is different in kind: it is a snippet of HTML that has to go into your own site, ship to production, and then stay there for years.
One badge is a commit. Thirty badge directories are thirty snippets, thirty pull requests, thirty deploys and thirty things in your footer that a redesign, a template change or a new developer can silently delete. And when one goes, you are not told. You find out months later, if ever.
That is the problem we built the badge component to solve. You install one component, once. Every badge a directory in your plan asks for goes up through it and stays up, and when a directory changes its snippet the component changes, not your repository. It is the feature customers arrive for, and it is the reason the whole badge tier is a catalog we can offer rather than a category somebody has to avoid.
Badges Submitator places + keeps live
So they excluded the tier instead
Findly's answer to that maintenance problem is to not have it. Their FAQ: "we skip directories that demand a badge on your site in exchange for the link", listed in the same breath as link farms, comment-spam pages and citation-spam networks.
We have spent the last fortnight inside those directories, and that grouping does not survive contact with them. DodoDirectory is DR 51 and links out followed on 253 of the 255 listings we fetched. EasyDoFollow is DR 54; we read all 143 of its outbound anchors and then requested the page again as Googlebot to confirm the rel values were not being varied for crawlers. DailyPings is DR 54 and followed on 242 of 248. Not one of them is a link farm. All three ask for a badge.
So a policy sold as protecting you from spam removes some of the strongest free dofollow links available to a founder, and the reason is visible in how the rest of their service works.
Their own description of the product is "We fill every form by hand" and "No bots, no spun copy, no link farms". That is an honest description of a service made of people and forms, and it scales the way people and forms scale: another directory is another pair of hands. But a badge is not a form. It is code that has to be installed in your repository, verified by a third party, and kept alive through every deploy you make for the next several years.
You cannot hand-fill that. It is a component you build, ship and maintain, or it is a category you write out of the brochure. They wrote it out of the brochure. We built the component, which is why the badge tier is a shelf in our catalog and a footnote in theirs.
And then they pay to skip one
This is the part that settles the argument. Every Findly pack includes a DailyPings Premium listing at $19. What $19 buys at DailyPings is documented on DailyPings' own pricing page: the paid tier is the one that says "no badge to install". The free tier gives you the same dofollow link and asks for the badge instead.
So DailyPings is a directory worth paying $19 to be on, as long as the badge is bought away, and simultaneously a member of a category excluded for quality. Both cannot be true. One of them is a product decision wearing a safety argument.
And then there is the part that is hard to read any other way. Findly.tools is itself a badge directory. Its own submit page says "Free with a badge, or Premium without one", its free plan lists "Badge required on your site" beside one dofollow backlink, and the badge-free version of the same listing is sold at $25.20.
So the category their FAQ files next to link farms and comment spam is the category they operate in, and the thing they charge $25.20 to remove is the thing they say disqualifies a directory from their packs. We are not calling that dishonest. We are saying it is not a quality judgement, because nobody applies a quality bar that their own product fails.
We take the third option: the badge goes up, we keep it up, and the listing costs nothing. Their directory is a good one and we submit customers to it on exactly that basis. Your plan covers thirty to a hundred like it, and the badge ones are in the catalog you pick from rather than in a paragraph explaining their absence.
What each price includes
They bundle $44.20 of Premium listings into every pack, by their valuation: their own Findly listing at $25.20 and the DailyPings one at $19. It is a fair thing to advertise and it is the strongest part of their offer.
Our plans absorb eight paid launch tiers instead, worth over $135 at those directories' own published prices: DeepLaunch Featured, LiftOff Featured, TryLaunch Pro, Uneed Fast-track, StartupInspire Standard, ShowMySites Premium, ProductInspire Pro and a featured spot on AffyList, which is our own directory and is labelled as ours on the page. That list is on our home page with every price shown, so you can price-check it the same way we price-checked theirs.
What they get right
A comparison page that only found faults would be worth nothing, so: findly.tools is a DR 81 site with a real 3,569-tool directory behind it. The submissions are made by hand and the report carries a screenshot per submission. Their FAQ answers the hard questions without wriggling, including refusing to promise a Domain Rating move and saying plainly that no service can guarantee a directory accepts you.
They also publish a delivery window and refund you if they miss it, which is more than most of this market does. If you want somebody else to make every choice and you do not mind paying about twice for the privilege, it is a competently built product and you will not be cheated.
Which one should you buy?
If you want to hand the whole decision over and never see a directory name, theirs is the product for that, at $59 to $139.
If you would rather see the list, know each domain's Domain Rating before it is used, decline the ones you do not want and pay half, that is this one. Same three sizes, $29, $49 and $79, and the badge directories are in the catalog rather than excluded from it.
Their $139: 100 from a subset they will not name. Our $79: 100 you pick.
One payment, every directory named with its Domain Rating on the card, and one component that installs every badge a directory asks for and keeps it live, so the badge tier is a shelf you can shop rather than a category you have to skip.
Real backlinks. Real DR. Real proof.
Findly.tools alternative: the short answer
Same three pack sizes, about double the price, and the list of what you are buying stays with them. Their 514-row map is worth bookmarking and it is not the thing you are paying for.
$59, $99, $139. Or $29, $49, $79.
Findly.tools sells 30, 60 and 100 hand-made submissions at about twice our price, from what its own FAQ calls a curated subset it does not publish. It excludes badge directories by policy, including the DR 51 to DR 54 ones we censused and cover. We name every directory, print nofollow where it applies, and you choose. All the submission tools compared.
FAQ
How much does Findly.tools cost compared to Submitator?
Tier for tier, about double. Findly.tools is $59 for 30 directories, $99 for 60 and $139 for 100. Submitator is $29 for 30, $49 for 60 and $79 for 100. That is $1.97, $1.65 and $1.39 per submission against our $0.97, $0.82 and $0.79.
Does Findly.tools tell you which directories it submits to?
No, and it says so. They publish a 514-row public map of the directory landscape, which is genuinely useful, and then answer the obvious question directly: “Is the table the list you submit to? No... Starter, Growth, and Max are 30, 60, or 100 hand-picked submissions from a curated subset. We don't publish that subset.” Submitator names every directory in the dashboard with its Domain Rating on the card, and you tick the ones you want before anything is filed.
What is included in the Findly.tools price?
Two Premium listings they value at $44.20: their own Findly listing at $25.20 and a DailyPings Premium at $19. Both are dofollow and live within 24 hours. Submitator's plans absorb eight paid launch tiers instead, over $135 by our own published ledger, among them DeepLaunch Featured, LiftOff Featured and Uneed Fast-track.
Is Findly.tools itself a badge directory?
Yes, which is the awkward part. Their own submit page reads “Free with a badge, or Premium without one”, the free plan lists “Badge required on your site” next to its one dofollow backlink, and the badge-free version of that listing sells for $25.20. So the category their FAQ groups with link farms is the category they operate in. We submit customers to their directory anyway, with the badge handled, and cover it in its own guide.
Why does Findly.tools skip directories that need a badge?
Their stated reason is quality: they “skip directories that demand a badge on your site in exchange for the link”, listed alongside link farms and comment-spam pages. The directories that removes are not link farms. We censused three of them: DodoDirectory at DR 51, followed on 253 of 255 listings; EasyDoFollow at DR 54, with the rel confirmed identical under a Googlebot user agent; DailyPings at DR 54, followed on 242 of 248. The practical difference is that a badge is not a form to fill in, it is code that lives in your repository, and a service built on filling in forms by hand has no way to deliver it.
Do I have to add a badge to my site with Submitator?
You install one component, once. Every badge a directory in your plan asks for is placed through it and kept live, so thirty badge directories are not thirty snippets, thirty pull requests and thirty deploys, and a redesign six months from now does not silently kill the links. It is the feature most of our customers say they came for, and it is what turns the badge tier into a shelf you can shop instead of a category you have to skip.
Does Findly.tools include DailyPings?
Yes, a DailyPings Premium listing at $19 comes with every pack. Worth knowing what that $19 buys there: DailyPings' free tier gives the same dofollow link and asks for a badge instead, which is exactly the kind of directory Findly excludes. Paying to skip a badge and calling badge directories unsuitable are two different arguments.
Is Findly.tools legitimate?
Yes. It is a DR 81 site with a real 3,569-tool directory behind it, the submissions are done by hand, the report includes a screenshot per submission, the FAQ answers hard questions plainly and they refund you if they miss their 5 to 7 business day window. Nothing on this page suggests otherwise. It costs about twice what we do and it chooses the list for you.
What is the cheapest Findly.tools alternative?
Submitator, at $29 for 30 directories, $49 for 60 and $79 for 100, one-time. You pick every directory from the catalog with its Domain Rating shown and nofollow marked where it applies, badges are installed and kept live, and a rejected submission is credited back as another directory of your choice.
Do either of you guarantee that directories accept your tool?
Neither, and neither honestly could. Their answer is that each directory has its own editorial bar and queue. Ours is the same, with one difference in what happens next: when a directory rejects a submission we credit it back as +1 directory so you can pick another, which is in our terms rather than in a sales bullet.
Comparing options? See the others.
Their $59 for thirty. Our $29 for thirty you choose.
One payment, each directory named with its Domain Rating on the card before you choose it, nofollow marked where it applies, badges installed and kept live where one is wanted, and a rejection swapped for another directory.